A few days ago I was doing some Internet browsing to find the various Chambers of Commerce for the local town when I came across the West Plains Chamber of Commerce at www.westplainschamber.org. This Chamber covers Airway Heights, Medical Lake and Cheney. I contacted them by email and they responded, telling me they were sending me a packet of information by mail. Today I received the packet.
The envelope from the West Plains Chamber of Commerce contained several brochures to various business resources, many of which I’ve learned about through the SBA. In addition, there were three city information packets covering Airway Heights, Medical Lake and Cheney. I’m a little disappointed in the demographic information, in that it really doesn’t contain much about the people, and focuses more on simple city information. I was looking for more information on the percentages of different age groups and incomes. Here is what I did get:
- Airway Heights:
- Population = 5,000
- Median age = 34 years old
- Median income = $29,829
- Population = 4,350
- Median age = 36 years old
- Median income = $42,159
- Population = 10,070
- Median age = 23 years old
- Median income = $22,593
On the surface, Cheney had the most surprising results with the largest population but the lowest age and income. I imagine this takes into consideration what I would call the transient student population. This would of course cause the population figure to go up, and if the students were taken into account for income demographics, then the income would of course appear lower as well. This really doesn’t fit picture I would have liked for Cheney, but that’s okay since I’m really focusing on Airway Heights.
What I would really like to know is the percentage of people who are in different age groups, such as between 6 and 12, 13 to 17, 18 to 26, that sort of thing. I will most likely need to contact the city directly in order to get that kind of information.
Other items I did today:
One of the books I got from the SBA BIZStreet was provided by Key Bank. There was a web link listed to www.key.com/smallbiz which I browsed for quite some time. They have a lot of information to help small business, I’ll be revisiting this site in the future.
I spent time reading about market research in the Computer Learning Center guide, which I also brought home from the SBA
Time spent leaning today was about an hour.
Asa Jay
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